Privacy Policy

1. Introduction

Welcome to Traxio Inc ("Traxio," "we," "us," or "our"). This Privacy Policy explains how we collect, use, disclose, and protect your information when you use our website at traxio.ai and app.traxio.ai (collectively, the "Website"), our intent workflow platform, AI-assisted drafting and analysis features, managed GTM support (the "Services"), and any related services or features.

By accessing or using our Services, you agree to this Privacy Policy. If you do not agree with this Privacy Policy, please do not use our Services.

Contact Information: Traxio Inc, 418 Broadway # 7077, Albany, NY 12207, United States. Email: hello@traxio.ai. Data Protection Contact: hello@traxio.ai

2. Information We Collect

2.1 Information You Provide Directly

When you register for an account, use the Services, book a call, or communicate with us, we may collect:

• Account Information: name, email address, password, company name, role, profile information, and account settings
• Billing Information: payment method details, billing address, plan, invoices, and transaction records processed through Stripe or another payment processor; we do not store full payment card numbers
• Product and GTM Information: product name, website URL, positioning, target audience, industry, brand voice preferences, launch or campaign goals, channels, and other information you provide
• Content and Communications: prompts, drafts, notes, messages, approved content, feedback, support requests, and other materials you submit through the Services
• Calendar and Contact Information: information you provide when booking a founder call or asking us to contact you

2.2 Information Collected Automatically

When you use the Website or Services, we may automatically collect:

• Usage Information: pages viewed, features used, workflow activity, clicks, timestamps, referring pages, and interaction data
• Device Information: IP address, browser type and version, operating system, device identifiers, and approximate location derived from IP address
• Log Data: access times, error logs, security logs, and diagnostic information
• Cookies and Similar Technologies: cookies, local storage, and similar technologies used for essential functionality, preferences, analytics, and consent choices

2.3 Information from Connected Services

If you connect or authorize third-party services, we may collect information made available by those services based on your settings and permissions, such as profile information, source URLs, engagement data, comments, posts, messages, CRM records, calendar availability, or authentication tokens.

2.4 Public Intent Data

Traxio may collect or process publicly available information to identify and analyze intent signals, including public posts, comments, profiles, handles, bios, company names, engagement signals, source URLs, timestamps, and related public context.

2.5 AI-Assisted Processing

Our Services may process Customer Data, connected-source data, and public intent data to generate drafts, summaries, rankings, recommendations, dossiers, source trails, and suggested next actions.

3. How We Use Your Information

We use the information we collect to:

3.1 Provide and Improve Our Services

• Create and manage your account
• Process payments, invoices, and billing records
• Operate the intent workflow, including source monitoring, ranking, drafting, dossiers, summaries, and recommendations
• Generate AI-assisted content, replies, notes, and suggested next actions
• Provide managed GTM support if you use a supported or consultant plan
• Provide customer support and respond to inquiries
• Evaluate, debug, secure, and improve the Services

3.2 Security and Platform Operations

• Detect, prevent, and address technical issues, fraud, abuse, and security vulnerabilities
• Monitor service performance and reliability
• Enforce our Terms of Service and protect our legal rights

3.3 Communications

• Send service-related notifications, updates, invoices, security alerts, and support messages
• Respond to questions, call bookings, and support requests
• Send promotional communications where permitted; you may opt out of marketing emails at any time

3.4 AI Improvement

We may use information processed through the Services to operate, test, evaluate, and improve Traxio features, including AI-assisted drafting and recommendations. Where we use data for broader model or system improvement, we apply reasonable safeguards such as aggregation, de-identification, access controls, or customer controls where available.

3.5 Legal Compliance

• Comply with applicable laws, regulations, and legal processes
• Respond to lawful requests from public authorities
• Maintain records needed for tax, accounting, security, and dispute-resolution purposes

4. How We Share Your Information

We do not sell your personal information. We share information only in the following circumstances:

4.1 Service Providers and Subprocessors

We may share information with vendors that help us operate the Website and Services, such as:

• Payment Processing: Stripe or other payment processors
• Email and Communications: transactional email, support, and scheduling tools
• AI Processing: AI model and infrastructure providers used to generate, analyze, summarize, or rank content
• Cloud Infrastructure: hosting, database, storage, logging, and deployment providers such as Google Cloud Platform and Vercel
• Authentication and Integrations: Google OAuth and other connected-service providers you authorize
• Analytics: analytics tools used to understand site and product usage

Service providers are permitted to use information only to provide services to us or as otherwise allowed by law or contract.

4.2 Connected Third-Party Services

When you connect an account or approve an action involving a third-party platform, we share information as needed to perform the action you requested or approved. You are responsible for ensuring your use of third-party platforms complies with their terms and policies.

4.3 Legal, Safety, and Business Transfers

We may disclose information if required by law, to protect rights and safety, to investigate fraud or abuse, to enforce our agreements, or in connection with a merger, acquisition, financing, bankruptcy, or sale of assets.

4.4 With Your Consent

We may share information for other purposes with your consent or at your direction.

4.5 Aggregated and De-Identified Data

We may share aggregated, anonymized, or de-identified data that cannot reasonably be used to identify you or your company.

5. Data Retention

5.1 Retention Periods

We keep personal information only as long as reasonably needed for the purposes described in this Policy, unless a longer period is required or permitted by law. Typical retention periods include:

• Account Data: while your account is active and for up to 90 days after account deletion, unless longer retention is required
• Billing Records: as required for tax, accounting, fraud prevention, and legal compliance, typically up to 7 years
• Workflow Data, Drafts, and Connected-Source Data: while your account is active or as needed to provide the Services, unless deleted earlier through available controls
• Support Communications: up to 3 years after resolution unless needed longer for legal or security reasons
• Security Logs: as needed to protect the Services, investigate abuse, and maintain reliability

5.2 Account Deletion

You can request deletion by using available account controls or emailing hello@traxio.ai. We will delete or de-identify personal information within a reasonable period, subject to legal, security, backup, billing, and dispute-resolution needs.

5.3 Aggregated and De-Identified Data

We may retain aggregated, anonymized, or de-identified data indefinitely for analytics, benchmarking, security, research, and product improvement. We will not intentionally use this data to identify you.

6. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information:

6.1 Access and Portability

• You can access your account information at any time through your account settings
• You can request a copy of your personal data by contacting hello@traxio.ai
• We will provide your data in a structured, commonly used, machine-readable format

6.2 Correction and Update

• You can update your account information directly in your account settings
• Contact hello@traxio.ai if you need assistance updating your information

6.3 Deletion (Right to be Forgotten)

• You can request deletion of your account and personal data at any time
• Submit deletion requests through in-app account termination or email hello@traxio.ai
• Note: We retain anonymized data as described in Section 5.3

6.4 Opt-Out of Marketing Communications

• You can opt out of promotional emails by clicking "unsubscribe" in any marketing email
• You will continue to receive essential service-related communications

6.5 Withdraw Consent

• You can withdraw consent for optional processing by contacting hello@traxio.ai
• Note: This may limit or prevent your use of our Services

6.6 Cookie Preferences

• You can manage cookie preferences through your browser settings
• See Section 9 for more details about cookies

6.7 Do Not Sell My Personal Information (California Residents)

• We do not sell personal information to third parties
• California residents have additional rights under CCPA (see Section 11)

7. International Data Transfers

7.1 Data Processing Location

Traxio is based in the United States. Information may be processed and stored in the United States and other countries where we or our service providers operate.

7.2 International Users

If you access the Services from outside the United States, your information may be transferred to countries that may have different data protection laws than your jurisdiction.

7.3 Transfer Safeguards

Where required, we use appropriate safeguards for international transfers, such as Standard Contractual Clauses, adequacy decisions, the EU-U.S. Data Privacy Framework where applicable, or other lawful transfer mechanisms.

8. Security

We implement reasonable administrative, technical, and physical security measures to protect your information from unauthorized access, disclosure, alteration, or destruction, including:

• Encryption: Data in transit is encrypted using TLS/SSL protocols
• Access Controls: Restricted access to personal information on a need-to-know basis
• Secure Payment Processing: Payment information is processed through PCI-DSS compliant payment processors (Stripe)
• Regular Security Audits: We regularly review our security practices
• Data Backup: Regular backups to prevent data loss

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

If you become aware of a security breach, please contact us immediately at hello@traxio.ai.

9. Cookies and Tracking Technologies

9.1 What We Use

We use cookies, local storage, and similar technologies for essential site functionality, account sessions, theme preferences, cookie-consent choices, analytics, performance measurement, and product improvement.

9.2 Types of Cookies

• Essential Cookies: required for the Website or Services to function
• Preference Cookies: remember settings such as theme and consent choices
• Analytics Cookies: help us understand usage patterns and improve the Website and Services
• Marketing Cookies: used only if we enable marketing measurement or advertising tools

9.3 Your Cookie Choices

You can manage cookies through the banner where available and through your browser settings. Disabling essential cookies may prevent certain features from working properly.

9.4 Do Not Track

Our Services do not currently respond to "Do Not Track" signals from browsers. We will update this policy if this changes.

10. Children's Privacy

The Services are intended for users 18 years of age and older. We do not knowingly collect personal information from anyone under 18. If we learn that we have collected personal information from a person under 18, we will delete that information promptly.

If you believe a person under 18 has provided us with personal information, please contact us at hello@traxio.ai.

11. Region-Specific Privacy Rights

11.1 California Residents (CCPA/CPRA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):

Right to Know: You can request information about:

• Categories of personal information we collect
• Categories of sources from which we collect information
• Business or commercial purposes for collecting information
• Categories of third parties with whom we share information
• Specific pieces of personal information we have collected about you

• Right to Delete: You can request deletion of your personal information (subject to certain exceptions)
• Right to Correct: You can request correction of inaccurate personal information
• Right to Opt-Out of Sale: We do not sell personal information
• Right to Non-Discrimination: We will not discriminate against you for exercising your CCPA rights
• Shine the Light: You can request information about personal information disclosed to third parties for their marketing purposes (we do not do this)

To Exercise Your Rights: Email hello@traxio.ai or submit a request through your account settings. We will verify your identity before processing your request.

Authorized Agents: You may designate an authorized agent to make requests on your behalf. The agent must provide written authorization.

Response Time: We will respond to verifiable requests within 45 days.

11.2 European Economic Area (EEA) and UK Residents (GDPR)

If you are located in the EEA or UK, you have rights under the General Data Protection Regulation (GDPR):

Legal Basis for Processing:

• Contract Performance: To provide our Services to you
• Consent: For marketing communications, optional integrations, or other processing where consent is required
• Legitimate Interests: For fraud prevention, security, and improving our Services
• Legal Obligations: To comply with applicable laws

Your GDPR Rights:

• Right of access to your personal data
• Right to rectification of inaccurate data
• Right to erasure ("right to be forgotten")
• Right to restriction of processing
• Right to data portability
• Right to object to processing
• Right to withdraw consent at any time
• Right to lodge a complaint with your local supervisory authority

Data Controller: Traxio Inc is the data controller for your personal information.

Data Protection Officer: For GDPR inquiries, contact hello@traxio.ai

International Transfers: As described in Section 7, your data may be transferred to and processed in the United States and other countries. We use appropriate safeguards where required by GDPR or other applicable law.

11.3 Other Jurisdictions

If you are located in other jurisdictions with specific privacy laws, you may have additional rights. Please contact hello@traxio.ai for more information.

12. Third-Party Links and Services

Our Services may contain links to third-party websites, platforms, or services that are not operated by us. This Privacy Policy does not apply to third-party services.

When you connect your accounts to third-party platforms (e.g., Reddit, Twitter/X, LinkedIn), those platforms have their own privacy policies. We encourage you to review their privacy policies before connecting your accounts.

We are not responsible for the privacy practices of third parties.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors.

When we make changes:

• We will update the "Last Updated" date at the top of this policy
• For material changes, we will provide prominent notice on our Website or via email
• Your continued use of our Services after changes become effective constitutes acceptance of the revised policy

We encourage you to review this Privacy Policy periodically.

14. Beta Software Notice

Traxio is currently in beta. As beta software:

• Our Services and features may change without notice
• Data collection practices may evolve as we develop new features
• We will notify you of material privacy changes
• You accept the inherent risks of using beta software, including potential data handling changes

15. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Email: hello@traxio.ai

Mailing Address: Traxio Inc, Attn: Data Protection, 418 Broadway # 7077, Albany, NY 12207, United States.

Response Time: We will respond to inquiries within 30 days.

Acknowledgment: By using our Services, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy.